Hi, I’m Eric Avelar, an experienced E-commerce Specialist with over 6 years of expertise in digital merchandising, conversion rate optimization (CRO), and data-driven decision-making. I have a passion for optimizing online experiences and helping businesses maximize their digital potential.
Throughout my career, I have collaborated with cross-functional teams to enhance product visibility, improve customer journeys, and drive revenue growth across e-commerce platforms like Shopify, Amazon Seller Central, Walmart Marketplace, and more. Whether it’s refining product listings for SEO, analyzing user behavior to improve conversion rates, or streamlining e-commerce operations, I thrive on turning data into actionable insights that deliver results.
My experience spans multiple industries, from consumer goods to B2B e-commerce, and I enjoy diving deep into analytics to uncover opportunities for growth. I specialize in:
- E-commerce Operations: Managing product catalogs, promotions, and inventory across multiple marketplaces.
- Conversion Optimization: A/B testing, heatmap analysis, and continuous improvement of site performance.
- SEO & Content Strategy: Crafting compelling product descriptions and enhancing search visibility.
- Data-Driven Insights: Leveraging analytics tools like Google Analytics and SEMrush to inform business decisions.
I’m currently seeking new opportunities where I can contribute my skills to an innovative and forward-thinking organization. If you’re looking for someone who is detail-oriented, passionate about e-commerce, and eager to make an impact, let’s connect!